Angelica Govaert: How Meditation, Quantum Physics & Yoga Build a Thriving Online Career

In this episode, we sit down with Angelica Govaert — aka Yogalebrity — a yoga teacher and digital entrepreneur with 40+ years of practice. She blends meditation, quantum physics, and business strategy to help yoga teachers thrive online.

Angelica has created multiple successful courses, including a best-selling program on yoga assists, and leads the Empowered Yoga Teacher Project. Her marketing expertise also earned her a spot in Russell Brunson’s Inner Circle.

Join us as Angelica shares her journey, key lessons, and what it takes to succeed as a modern yoga professional. A must-listen for yoga teachers and wellness entrepreneurs ready to elevate their impact.

Visit Angelica here: https://www.angelicagovaert.com/

Key Takeaways:

• Visualization and Meditation: Angelica highlights how Joe Dispenza's techniques enabled her to overcome imposter syndrome and visualize her path to success, aligning her daily actions with her goals.
• Building an Online Business: She underscores the necessity of financial investment and strategic planning when establishing an online presence, stressing that creating content is crucial for sustained growth.
• The Importance of Marketing: Angelica offers insights into the power of smart marketing over having a superior product, sharing her experiences with social media and ClickFunnels to substantiate her points.

Thanks for listening to this episode. Check out: 👇
8IN8 Ashtanga Yoga for Beginners Course Online- Learn 8 Limb Yoga in 8 Days - Get FREE coupon code for a limited time only (Regular price $88) https://info.nativeyogacenter.com/8in8-ashtanga-yoga-for-beginners-8-limbs-in-8-days/

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Subscribe to Native Yoga Center and view this podcast on Youtube.

Thank you Bryce Allyn for the show tunes. Check out Bryce’s website: bryceallynband.comand sign up on his newsletter to stay in touch. Listen here to his original music from his bands Boxelder, B-Liminal and Bryce Allyn Band on Spotify.

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Chapters

• 0:00 Transforming Life Through Meditation and Visualization Techniques
• 7:16 The Reality of Building an Online Yoga Business
• 14:11 The Hidden World of Influencer Content Creation
• 16:59 Overcoming Imposter Syndrome in Online Course Creation
• 19:35 Building an Online Presence Through Consistent Content Creation
• 28:36 The Spiritual Journey From Performative Yoga to Mindful Practice
• 36:54 The Debate Over Online Versus In-Person Yoga Teaching
• 46:38 Balancing Yoga Business Realities with Spiritual Aspirations
• 53:14 Overcoming Self-Doubt and Embracing Tenacity for Success
• 59:15 The Limitations of AI in Authentic Content Creation
• 1:01:16 The Darker Side of Fame and Content Reposting Strategies
• 1:03:34 Handling Online Criticism and Toxicity in the Yoga Community
• 1:07:01 Authenticity, Inclusivity, and Overcoming Online Skepticism

Transcript

Todd McLaughlin: 0:33

Welcome to Native Yoga Toddcast. So happy you are here. My goal with this channel is to bring inspirational speakers to the mic in the field of yoga, massage, body work and beyond. Follow us at @Nativeyoga and check us out at Nativeyogacenter.com. All right, let's begin. Welcome to Native Yoga Toddcast. My name is Todd McLaughlin, and I have a very special guest for you today. Her name is Angelica Govaert, and she is a yoga teacher for many years, yoga practitioner for many years, and she's also successful online entrepreneur teaching yoga. And you may have already found her on social media at yogalebrity. I have the link for her website, angelicagovaert.com in the description, and you'll be able to find her very easily. Gosh, I had so much fun speaking with Angelica. I am really happy that you're here to listen. Why I think it's important to hear what she has to say. Well, if you are a yoga practitioner and or teacher, the insights that she gives into the world of the online entrepreneurial nature is very insightful. So whether you are thinking about starting an online yoga practice/ business, or you could care less, I think there is so much wisdom that Angelica shares here in relation to the nitty gritty details of how it all goes down. So if anything, it opens my eyes up to, Hey, pay attention to when you're watching and looking and see what's happening. And at the same time, you can do it, I can do it, you can do it. It's possible. So with all that being said, All right, let's get started. Angelica Govaert, here we go. I'm so happy to have this opportunity to both meet and speak with Angela Govaert. Angelica, sorry I said. Angela. Angelica, Angelica, thank you so much for being here today with me and just curious. How are you feeling? How's your day going?

Angelica Govaert: 2:54

Oh, it's good. It's good. Yay. Above ground's a good day.

Todd McLaughlin: 3:00

True that? Well, that's cool. So you practice gratitude, then you have a gratitude practice.

Angelica Govaert: 3:05

Definitely do that's a big part of my, my daily life. I think that, like, happiness is a daily practice that you got to wake up every morning and be like, today, I'm going to be happy. And I think a lot of people don't know that. A lot of people think that, like you just you know you're either happy or you're not happy, or it has something to do with chemicals. But like, literally, like, you decide your destiny, and a lot of it has to do with gratitude. I'm a big I do a lot of Joe dispen says meditation. So I'm really into, like, quantum physics, mind and neuroscience.

Todd McLaughlin: 3:36

I recently read you'll be able to help me with the title. I probably won't nail it, the habit of breaking your set oneself,

Unknown: 3:43

oh, breaking the habit of being yourself. Thank you.

Todd McLaughlin: 3:47

Thank you. Loved it. I love the idea of, like, kind of visualizing where I would like to be. And as I take steps, I'm slowly walking or traveling into that sort of incarnation, so to speak. When I read that, I thought, wow, I was going through a really tough time, and I thought I'd really like to heal a little bit. And so I found that really positive and powerful. What sort of experiences have you had in breakthroughs with his work?

Unknown: 4:12

Yeah, so a few years ago, when I first started online, so I'm more known as yoga lebrity, and that's like it was kind of a joke between me and my teacher, and it just stuck.

Todd McLaughlin: 4:24

I wasn't sure if that was serious or if it was, if you were just taking a little jab, I'm happy to hear that.

Unknown: 4:30

So it's everything's, you know, a little bit of sarcasm. But because there is no yoga liberties, it's kind of like Caesar's Palace in Las Vegas. Jay Sarno, when he made it, he didn't put in apostrophe because he said that it's not the palace doesn't belong to Caesar, but that all of us are Caesar's right? So it's everyone's Palace, right? So it's kind of the same way. It's like we're all yoga celebrities, right? Like it's everybody's a yoga liberty. So that's the name of my company. It's the name of my. Social media, but my name really is Angelica Govert, and so I started online, you know, a few years ago. And when I first started, I dealt with a lot of imposter syndrome that I think a lot of people deal with, and I dealt with a lot of feelings of lack and not thinking like this couldn't happen for me, and that there was something mystical and magical about going online. Like, spoiler alert, there's not, it's it's literally, like, take these steps and you'll be successful. Now looking back, I'm like, Oh, I was I ever like that? But I started to do a lot of study on meditation and, like, the, you know, I'd been doing yoga for 40 years, and a lot of what I did was Asana Yoga, you know. And so I wanted to step into the whole meditation part of yoga and see, because, you know, they say that you can rewire your brain do doing meditation. I was like, Can you? And I was exposed to Joe Dispenza through that movie, What the Bleep Do We Know? Yeah, I remember, and I was like, Well, I'm gonna try some of this guy's meditations on YouTube. And we were living in our camper at the time and traveling. We'd been living in a sailboat, and then we moved into a camper, and we were traveling around. And so I had a lot of time on my hands, and I'm trying to build this online business so I can have freedom, so I can travel more. And I decide that I'm going to do an hour meditation every day with Joe Dispenza, and I literally rewired my neural network to see myself in a completely different way, and it transformed my entire life like now I just when I want to create something in my life, I decide, what does a person who has that already? How do they go through their day? How do they walk in their day? What kind of habits do they have? How do they work out? How do they manage their schedule? What kind of reactions do they have to situations? And then I just start acting in that way. Like, if you it's the ideology of like manifestation, and the secret, like, kind of turned people in the wrong direction. I think there's really, like, a sense of visualization that you can create in your life that will actually wrap your life into exactly what it is that you want it to become. So like, let's say, like on a surface level, you want a new car. Imagine what it's like to turn into your driveway driving that car. What if your hands feel like on the steering wheel? What does the car smell like? What does your house look like through the window of the car as you're turning into it? What kind of music is playing on the radio as you're pulling in and the brain, like, literally, like Napoleon Hill said, Ah, that's so cool. Mind can conceive whatever the mind can conceive the body can achieve, right? So, like, once you think in a way, like I started to read, Think and Grow Rich, and I was like, Oh, I got this, like, in, like, the second chapter.

Todd McLaughlin: 7:57

So glad you're bringing it up, because as you were talking just before, I'm like, Oh, I gotta ask her if she's read. If she's read, Think and Grow Rich by Napoleon Hill, though, when he said his name, I'm like, and it makes sense that those two are connected. I mean, obviously it's not. We didn't just have a psychic moment, but maybe we did. But at the same time, I that's so cool, and I keep going. I didn't mean to interrupt. Please keep continue. Continue line.

Unknown: 8:18

Just saying that, like 10 minutes of visualization every day can change your life. And one of the Joe Dispenza, like, one of my favorite meditations, is one called turning into new potentials. And you can, like, you can get it on YouTube, but it doesn't do the whole thing. And what's really interesting is the YouTube ones, they cut out the pranayama that he does. Like Joe is literally teaching Kundalini Yoga, but he doesn't call it that, because the masses would be like No, right? So you do a pranayama exercise in the beginning. Then you go into emptying the mind. Then you go into these visualizations, where you visualize your life and what it's like, and you feel it from a tactile way in your brain. And the brain doesn't know any different. Like, the brain thinks that that's reality, and so it becomes your reality, and it literally became my reality. And I had a friend contact me the other day, and he was like, Angelica, I saw that you joined Russell brunson's Inner Circle, and I saw that you've, you know, made a million dollars online. Like, how did you do that? You know, like, all my friends are like, this is insane. I'm getting like, because I just kind of quietly do the work. And don't, you know, you people will poo poo on your ideas, you know, if they're just extraordinary and outside of the realm of what they can understand. And so I just do the work, right? And so a lot of my friends have been contacting me, how did you do that? And I was like, well, first thing I did was I did Joe Dispenza meditations, and I rewired my brain to believe it was possible, and inside of I run a course called the Empowered yoga teacher, where I teach people how to do what I've done over the past years, creating yoga online and creating courses online. And the people who are successful are the people who believe that it's possible for themselves. And they do the work that we say, like, it's just as it's a set thing to you, like, Do this, do this, do this, do this. It's set. You create content, you build a landing page, you build email sequences, like, you use the right software, like you do all this, you run ads, you know, like, and people that do that stuff, and they believe that it's going to work for them. It works for them. And people who get stuck in their brain and they're like, I'm I'm bad at Tech. I have imposter syndrome, like those people always And invariably, do they, they do wrong. They do, they they don't do as well. They inadvertently, they don't do as well. But one of the things I've noticed about people who don't do well in the course, is they say, Well, what are your guarantees? Can I talk to somebody who's already been successful? Let me tell you right now, this is how the world works. There are no guarantees in the universe, and if you have to talk to somebody else to figure out your success, you will never be successful. I am wildly more successful than most people I know, than all of my friends, right? Which was a problem, which was why I joined the inner circle with Russell Brunson, because I was like, I'm not around anybody that's achieving more than me, and now I'm around all these people that are like, just, it's insane. That room is insane, what people are doing. But I think that, you know, people think that, like, somehow, because somebody else did it, that means there's going to be a guarantee, and that's not how it works. Like we give you the tools to be successful, but you have to actually do the work that is true of everything in life, that is true of everything in life. And I think people don't understand that. So when you sign up for a course online, and this is why so many online courses get so much shade, and they're like, it's a scam. It's a scam, right? It's because people will tell you, Oh, we have a guarantee that if you don't make this many sales, and this time, we'll give you your money back. Well, they don't tell you they have an iron clad contract that says you have to do these things, these things that you would the norm person would never be able to do like you have to spend, like, $2,500 an ad spend, and you have to do like, all these different things that like normal people wouldn't do before you know to get that guarantee. Got it those things. When you see those things, those are actually the red flags. That is the red flag. Realize that that is when you see anything that says this is a 30 day money again, I can guarantee that those are 100

Todd McLaughlin: 12:27

got it? Well, that's good enough. That's great advice. Yeah, it's great advice for all of us, budding yoga teacher wanting to be able to do it online, and that is one of the first things that I came across was, yeah, you start looking at some of the startup costs to sign up for some of these courses and programs, and it's like, Well, dude, I don't even have nearly enough money to pull that off to get started. So yeah, well, that is expensive. I'm not gonna lie on that note. Then where do we start? If, like, if we're starting at zero, and most of us have a cell phone, most of us, you know, there is no such thing as true zero, because true zero, I don't know we'd be Naked and Afraid out in the woods like, I don't know.

Unknown: 13:07

I feel like some people are like that, though. I don't, I'm gonna be really honest. I don't think that you can build an online business with no money. I don't think you can do that. It's just like Bill, it's like, people need to understand. It's like opening a yoga studio that there is a small number of people who will go viral and they'll but they're still really smart about what they do. Like, I have friends that have, you know, millions of followers, and it's not that didn't happen by accident. They were very smart about how they did it, and a lot of them get training. Like you see these people on Tiktok shop making a lot of money, these people are getting training on how to be effective sellers on Tiktok shop, how to create their content. So I don't think that. I think there's this misconception that, like people want to sell the dream, right? That's what they always tell you in marketing, sell the dream. Sell the dream. But the reality is that it's work. It's work, and if you want to get there faster, you hire somebody who's doing what you want to do, and have them tell you how they got there, and then you get there faster. But it would be like saying, like, I'm going to open a yoga studio, but I don't have any money, which is, ironically, my top performing YouTube video of all time. Is how i It's called How I opened a yoga studio with no money.

Todd McLaughlin: 14:24

And everybody wants to know, how do I do that? I know, but that

Unknown: 14:27

actually is not what happened. I I run a poker pot and made a bunch of money and use that money to open my first studio. So it was kind of like I didn't have any money, but then I was playing poker, and the universe did for me what I could not do for myself. But my first coach that taught me how to do online was it was $15,000 and then I had another coach that taught me how to do sales funnels. That was another that was like 4900 and then I hired a$6,000 coach to teach. Me how to make short film video like Tiktok and Instagram, it was basically like, going back to college, yeah, and then people don't realize, like, there are costs for platforms. Platforms cost money, and so I use Click Funnels. Obviously, I'm in Russell brunson's Inner Circle, so I'm a big fan of Click Funnels because you can scale with it. You can use it to run really high level ads. You know, we have AD spends up to $1,000 a day sometimes. And, you know, we need to be able to know where that traffic is coming from, so we can track all that inside of Click Funnels. And I do like it for that. And I mean, I think that's kind of affordable, because it also has email marketing and everything. It's$97 a month. But there's a lot out there. There's a lot that I would say don't use, don't, you know, don't bother with Kajabi. That's very expensive. You don't need that. You can do that with something much less expensive. I've heard good things about go high level. I heard that it's, it's like a kind of a rip off of clip funnels. There's some other ones out there, like offering tree offered me a year free, and I turned it down because the software doesn't it doesn't allow you to scale. See, a lot of people want to start their online business, and they just think that creating the course is is all they need to do. They're like, I'm going to create a course. But here's the thing that people don't understand. It's like, 5% creating your course, 95% promoting it, which is a lot like teaching in real life, right? Like, it's people say to people, you need to create two to three videos a day on Instagram, Tiktok and YouTube shorts. And they're like, that's crazy. I'm not doing that. I'm like, then you don't want to make money online. Yeah, that's what. That's what going online means you can't make enough content. You You could make 10 videos a day, and that still wouldn't be enough. Yes, like you. And you know, there's ways to do it that are more manageable in your life. And ways to like these people aren't just like filming videos all the time. I mean, in some and they kind of are. But also, you know, you have a batching schedule. You schedule things out, and a lot of things, people think like, oh, it's just, like, off the cuff, but most of this stuff is really planned out and and, you know, there's a greater conversation to be had about social media and how it's, it's setting up our brains, and, like, how we're being warped into thinking certain things where, like, social media is the new product placement, you know. So like, people think, like, Oh, someone's genuinely sharing me with me this because they like this, or they have this certain viewpoint. But honestly, they've been paid, like lobbyists are paying people to to create content on levels you would never even believe.

Todd McLaughlin: 17:40

Like a lot of stuff that I'm looking at, I just think this is just this basic person doing their thing. They're actually being paid by a company. It's like a paid testimonial, more or less, right? But they're really good actors, and that's how they're making me feel that this is legit.

Unknown: 17:58

So the people who lived behind me in my last house. They were really big influencers, and they had over, they have over 2 million on YouTube. They have over a million on Tiktok, and then each of them have their own personal accounts that has over a million on Tiktok, plus they have over, I think, 10 million on Facebook, where they make all their money from Facebook reels, Facebook will actually pay you at some point, depending on your level of content creation. I'm paid by Facebook to create reels on there as well. I don't really do it that much. You need a lot of views to make it worth it, to make the money from that, but, but my friends do have that, and one of the things they do, they work for an agency, and the agency writes the scripts for them, and then they do the videos, and they'll go in to work with the agency, and they'll film hundreds of videos at a time. The agency will edit them. They look like they're really like, just wow. They look like they're really just videos that they just kind of made at their house or whatever, but they're actually all edited, all put in there, all everything's chosen for you to look at a specific thing. And I think that people don't realize there's this whole world to social media, that it's now like, it's not like people are like, oh, big media, like NBC, CBS, ABC, all that. That's what is on social media. Now, like they figured out, the big companies have figured out that this is where they can influence people the most, and that's what they do. But it also means that there's a big opportunity for people like you and me and anybody who's listening to this to create something online. And it may seem like people say, well, oh, it's the market saturated. It It may seem like that to you, but the reality is, the market is not saturated. This is the beginning. This is like the.com boom, like when people were buying, you know, iphone.com and, like, you know, headache.com or whatever, right? I remember that yes, ton of money. Like, something about yogalebrity.com and they want 5000 $1,000 for it. I'm like, No, forget about it. My my web address can just be angelicagobert.com that's mine, by me. I don't care, but, but this is a huge time, especially in course, creation, because you can rank for that right now and really build up your presence.

Todd McLaughlin: 20:16

That's that's awesome, Angela. I'm really grateful to hear all this information. I think that if somebody, if I'm trying to put my mind in the listener that has no clue what we're talking about right now, I just want to remind them that the information that I just heard you say is very valuable, because as I've been researching different all these things that you're talking about, click funnels and all these different teachable platforms and Kajabi and all that stuff. It's there's a lot to sift through. So you gave us a lot of information right there. So even if right now you're not thinking you want to go down this path when you do or if you do, there's a lot to go through. So thank you, Angelica, for sharing all that, because that takes a lot of time to sift through, and I appreciate that. Now I'm curious.

Unknown: 21:07

Whatever you do, don't sign up for Wix. Dear God, please stay away from Wix. And they're like, I have a Wix website. I'm like,

Todd McLaughlin: 21:17

Well, that's good information too. I know I've looked at Wix. I haven't pulled the trigger on that one, but thank you. Answer my thank you. You solved my problem there. So imposter syndrome, you made mention of having a difficult time with this in the beginning. And I think it's probably what all of us have a really difficult time. So then, if you had to give us, like, a key tidbit, what do we what about ourselves do we need to get over to be able to just, like, get over it.

Unknown: 21:43

I'm really passionate about that. Actually, I realized along the way, working with a lot of different people, that impostor syndrome, it's not imposter syndrome. It's not that you feel like you can't do it. It's not that you feel like you're not capable. It's not that you feel like you're not qualified enough, right? A lot of these people come in and they have like, multiple certifications. They're like, I got Yin, I got restorative, I got jimbomukti, I got ashanga, I got vinyasa, you know, like they got all the stuff, right? They're like, I even did booty yoga, right? Like they did all this stuff, right? I used to do Bikram way back in the day. It's not that they feel like they're imposters, it's that they're perfectionists. You think you need to be perfect to go online. You think you need to be perfect at all this. That's not how it happens. And that would be like coming to having somebody come to your yoga class and saying, um, girl, you can't touch your toes. Don't come here until you can. Don't come to this class until you can touch your you would never say that. You would never say that. So why would you think that you would get online and instantly be as good as these people who literally work for agencies have their scripts written and someone edits for them? You know like, yes, no, you can't even touch your toes yet. But does that mean you shouldn't post content? Does that mean you shouldn't get your reps in no How do you get more flexible by going to yoga? How do you get better at creating content? By creating 1000s of videos, it is not going to happen for you in 10 videos. It's going to happen in 1000s of videos. Go on a content sprint, post every day, two times a day, for 90 days minimum. Never ask for anything from those people. Never ask them for money. Never ask them to buy your stuff. Never promote yourself. Just provide value to the people who are watching. That's a huge mistake that people make, is that they think that people care about them. And to be totally bluntly honest, no one cares about you. They care about what you can do for them, right? So spit I did it for two years. For two years, I posted two to three times a day on Instagram and Tiktok.

Todd McLaughlin: 23:57

How did you? How did you when you weren't like, oh my gosh, what am I going to do today? You know, I think that's one of my biggest challenges, is I'll be like, Okay, I know I could and I should, and it'd be fun, and I like the interaction that happens when I do it, and then I think about it, and I don't act like, what is the what's the catalyst for because maybe I just feel like I don't have an idea or what's one of the breakthrough moments that you could recommend to help to

Unknown: 24:22

get there. You teach yoga, right? I do? Yeah, okay, so when you started teaching yoga, were you like? I know all the sequences. I know every sequence I could possibly do. I have all the ideas. And every day I generate great new ideas for sequences, right? No, you didn't. How did you get there by just teaching, right? So, like, the more content you create, got it, the more often you're going to be like, okay, oh, I could do this, or I

Todd McLaughlin: 24:48

could do that. Just create. Just create.

Unknown: 24:51

You just created. I am a content creator. I am not a content consumer. I am a content creator. So when I'm looking. Content. I'm watching it. I'm not looking at it to consume it. I'm looking at it and I'm like, what was their hook? How did they provide their CTA? How did they deliver value? How did they set themselves in the frame? What kind of microphone did they use? Did they use a microphone at all? Where was their placement? How did they consistently place? There's like, different things. There's different strategies to do it. Yeah, yeah. And I would, I, for years, I would just watch content and see, like, how are people doing it? And then I would model that. I don't typically model anything from my industry. I find the yoga industry to be like, really like, they don't. They don't understand how social media works sometimes.

Todd McLaughlin: 25:39

And what industry do you study the closest now?

Unknown: 25:43

So you know, who has the best videos? Is Realtors

Todd McLaughlin: 25:47

really right? Yeah, my realtor friends are so creative. They really are.

Unknown: 25:53

This realtor video one time where this realtor was like, she had these people in the back of her her SUV, and she was like, it doesn't bother me when you go with a different realtor. And then she closed the SUV trunk, you know, and it looks like there were, like, dead bodies in the back, you know. And she's like, it's fine. You can pick any realtor you want. And so I was like, That is great. So when I was doing my yoga retreat, we filmed a bunch of videos at that time, and I put some of the girls in the back of the SUV that we had rented. And I was like, it doesn't matter to me, if you choose another yoga teacher, I'm fine. Click, click, and then slowly close with their dead bodies in there.

Todd McLaughlin: 26:38

How do you get okay, you made mention that, like you did this with the people that came on the retreat with you. One of the things I feel have a studio. My wife and I have had a studio for 19 years. We have a nice, great, amazing clientele. When they come in, I have this feeling of like they don't want to get involved in my social media making a lot of them are like, I don't want to be in the camera. How do you break through with that little group? I mean, is it just like, just having fun and just doing figuring it out, and just being vivacious and just like asking them or, like, how do you break through that little barrier?

Unknown: 27:14

Yeah, I definitely think that one. I'm like, you've only known me a short period of time, but I'm very outgoing, and I'm kind of, like, one of those people that's like, I'm doing this. We should all do it. It'll be fun. Let's do it. Yeah. And people like, yeah, it will be and they just kind of know that I'm crazy. Like, I had this video that went viral where I was there was a guy who, Daniel Rama, he does this video where he's, like doing a very difficult posture and but his manhood is very obvious. And so I stitched the video where I would go back and forth him and me, but I put a squeaky toy in my yoga pants, and one of my students walked in while I was filming that video. That video has gotten well over 2 million views. Like it's it went like crazy because women, I was like, he was like, how to do the dragon supine twist, and I was like, how to do yoga without peeing your pants while in perimenopause. So anyhow, but one of my clients walked in while I was filming it at the studio, and they just started laughing. I mean, I think people just know I'm kind of crazy, like I'll do whatever I don't care, like anything for a laugh. But I have noticed that my in person students that were always in person go to the studio, their vibe really isn't online, that it's a different customer that's online, and I didn't think that online would be cool, like, I started my first online courses for online yoga teacher training, which is a highly competitive market, and I still did really well. So if you're thinking about going online and you're like, Oh, it's too competitive. No, it's not like you. There's always, there's millions of people online, billions like you think you can't find 10 people to take your teacher training that will like you? You know, like, that's crazy thoughts. Yeah. But anyhow, I started with online yoga teacher trainings, and I noticed that the student was very different than the student in person. So typically, the people who would take my online teacher trainings are people who would never go into a studio because they feel like they wouldn't be welcome there. They feel like they're physically not what other people are in there, which I know isn't true as a studio owner, like I know there's all kinds of bodies in there, but it just depends on, you know, what someone thinks another thing would be time, like a lot of people do online, because they their time doesn't allow them to, like, I can't drive where we live now to go to a yoga class would be way too it would be, like, three hours round trip. It just wouldn't be. It would take too much time out of my day. So I do. I have a subscription to om stars. I practice with Sean corn. She's been my teacher. For 25 years, I practice with her online. You know, I have a subscription to the aerial yoga because I have the trapeze set out in my backyard, you know, like, I like to do the online yoga too, but I think it is a different customer. So the people who come to my retreats, like now, like, I've been online for so long that the majority of my current customers are from online, and so they want to do that. They want to be active in it. They want to be a part of it. In the beginning, I didn't have that, you know, it's just like anything. It was almost like starting from scratch, you know, like when you first became a yoga teacher, you first opened a yoga studio, you didn't have a big following. But then over the years, when I when I sold my studio, I had a huge following, right? And then I went online, and nobody knew me, and it was very humbling, you know, and I had to start from scratch and build it up. But now I've literally made 1000s and 1000s and 1000s of videos on multiple platforms. I have hundreds of videos on YouTube, 1000s of videos on Tiktok, 1000s of videos on Instagram, hundreds of podcast episodes, right? So like so many, people have heard me and seen me, and if people overestimate what they can do in a week and underestimate what they can do in a year, you know what I'm saying?

Todd McLaughlin: 31:13

Good advice. That's cool. Angelica, I'm curious if, if we go off the axiom of we don't use the body to get into a pose. We use the pose to get into the body. Can you explain a little bit about your journey from or through performative versus healing? Yeah?

Unknown: 32:20

Yeah, yeah. So that's interesting, because I, like so many of us, I started really getting serious with yoga, with Ashtanga, right? And I studied with patabi Joy, I studied with Keno McGregor, and I got my 300 from Doug Swenson, you know. So I was in there, you know. And I always, I was always very strong. I struggled with the flexibility, but I could still do like, you know, akapada kondiasana, and I could still do, you know, like peacock pose. And, you know, I struggled more than some of the other people with, like, the the press handstand and stuff like that, but that I could still do jump throughs and things like that, you know. And as I got older, my body shifted, things changed. My priorities changed as I experienced traumas, you know, my my grandfather unalived himself during the shutdowns because he was depressed, because he was alone. He was in Michigan, he felt very isolated. That was really traumatic for me. My mom passed away, my uncle died from colon cancer, which all that took, like a toll on me and and it took a toll on my practice, and I really like after I sold the studio, and then all that happened, I really walked away from my practice and did not practice yoga as much, and that's when I started to get into meditation. But now I'm coming back to a daily yoga practice again, and I find that I'm not doing like, it's my I wasn't like, let's just jump back into Ashtanga, you know. Or when I do do Ashtanga, it's like a highly modified version of the primary series, right? And I do, I have to say that Ashtanga really did, like, fix my plantar fasciitis. So not mad about that, but I hear you. I think that, like you, when we're younger, we're really focused on what we look like, and we're really focused on using the physical aspects of yoga to bring us to a physical space, to be attractive to a partner, to be attractive to ourselves, for like, all of the outside things. But then when we get older, and especially when you teach for a long time, you've been teaching a long time, I've been teaching for 25 years, when you see, like a lot of people, come through, and you see the transformations that are possible. That are possible for people, you realize that it it's not about forcing yourself into a pose. It's not even about alignment anymore, like that. That's an individual ideology, you know, and that. And I'm a hardcore alignment junkie, you know, but I think it's more about like, feeling where you're at today, and and just having a high quality of life, because life is short, you know? And so when you're doing the practice, that's when it becomes more spiritual. I don't have you heard of Neil's Buke. Do you know about the whole thing?

Todd McLaughlin: 35:16

No. How do I spell that?

Unknown: 35:18

Um, Buke meals with an S, and then I think it's b, u, let me just type it in here,

Todd McLaughlin: 35:28

n, e, i, L,

Unknown: 35:29

S, okay. I think b, u k h, b, u k h, thank you. So Neil's Buke was a Danish gymnast in the early 1900s Hundreds, okay, and he he was born in 1880 and he died in 1950 and he did something called primary gymnastics. And there's a book called origins of the poses by a man named Mark Singleton, who I, like, desperately tried to get him on my podcast. He's retired. He won't talk to anybody. So if you can get him, let me know. That's exciting. But I heard he won't, he won't come on. I've tried

Todd McLaughlin: 36:08

so hard to get him. I like his work. I've read some of his some of his work. He's amazing.

Unknown: 36:11

Yes, he he exposed that Asana yoga, the postures that we do really are only like from the early 1900s like Krishnamacharya saw this primary gymnastics at the YMCA, and he was like, Oh, I could make some money on this by showing people yoga poses and and getting money from that. And then he created what we see. And then that's why primary gymnastics, the primary series, Tommy Joy created that. And I really didn't know any of that. Yes, up until that point, it was all Hatha Yoga Pradipika was the only postures. There's no postures in the yoga sutras. There's no postures in the marabhata or in the Bhagavad Gita or in the Vedas, right? It's just like 15 in the Hatha Yoga Pradipika. And they're all meant to prepare us for meditation. So when people say, like, Oh, you're not doing yoga, or, you know, the poses, or whatever, like, the poses are just gymnastics. Y'all, the poses are just gymnastics. So really, the spiritual connection is what it's about. So I think for me, when you say, like putting yourself into the pose, or like having the pose become you, it's like it's a whole, it's a whole spiritual connection. Now I realize now that, like, it has nothing to do with the posture. The posture is just an exercise. Yes, the real thing is in the mind, right? Amazing.

Todd McLaughlin: 37:27

Yes. Isn't that a nice thing about aging, though? Yeah. I mean, there's a few kind of bummer things about aging too, but, you know, some of the nice things about it are like, Oh my gosh, I'm like, just on a different focus. Now I'm not so hyper focused on the physical, and you get a little more, they'll go a little deeper. Well, that's amazing. Angelica, that's so cool. I know I recently interviewed Andrew Eppler. Do you do know who Andrew is? He? He was kind of clueing me in on some of the similar storyline of what you're talking about with Mark singleton in relation to looking at one of the theories that had gone down in the Ashtanga Yoga World, was that the yoga karunta was the text that potentially had the primary second or first intermediate and advanced series in it, but it just miraculously has been eaten by some mites, You know, and then, and but then through further research and speaking with folks in the Mysore community in India, that pointing a little bit more to the fact that, no, it actually was codified via patapi Joyce, and that those sequences were actually created by him. So like, like, what you're saying in terms of, like, I want to practice yoga that's really, really ancient, because the really, really ancient stuff is going to be much better than the more modern stuff. And then the arguments that happen between, well, no, my style is more ancient than your style, so my style is better. And I think, like, what you're alluding to is this sort of, then opening up into the world of none of that really matters.

Unknown: 39:02

Yeah, yeah, I don't know, yeah, I agree. I agree. None of that really matters.

Todd McLaughlin: 39:09

I know that can push buttons, but I think so. One thing I noticed online that happened, I was following you, and my wife actually introduced me to you because she saw you on Facebook, and she's like, Oh, you gotta check this post out. And and are

Unknown: 39:23

you talking about the one where I do like an adjustment with reverse triangle?

Todd McLaughlin: 39:26

Yeah, exactly. And I noticed somebody that I know I won't use names, commented and got a little upset with you about teaching assists period. I don't even think it was about teaching assists, whether you should teach assist in person versus if you should teach assisting out of person or online. And then we could go into a further discussion there, but that was more just like anger that you were even teaching assisting period and with the argument that we should never touch anybody, ever in a yoga room, and I really liked the way you responded. I think that's what attracted me to want to reach out to you, is I liked the way that you just your authenticity and your way of responding was very thorough and personal, but also, you know, just like respectful, and which I all those characteristics I appreciate. Can you talk a little bit about what you are witnessing as being a yoga teacher in person versus teaching online, and then the world of assist. How is that going down for you?

Unknown: 40:31

Yeah, so interesting. That video. It that ad. It's an ad. It's a paid advertising, and that. That paid ad went viral, and that ad alone, that singular ad, has made me $30,000 off of a$77 offer. So and it's because of all of those comments that are like, You shouldn't touch people. You're doing this wrong. You're bad at this. This isn't how the Masters wouldn't want this. And it was interesting, someone actually commented, and was like, the original yoga teachers, wouldn't you want you to do it this way? This isn't right. I was, I was trained by a real teacher. Obviously, you're not. And I literally went to her page, and she was also trained by Doug Swenson. And I was like, Girl in another conversation, you and I would be friends,

Todd McLaughlin: 41:22

best friends, yeah, or friends at

Unknown: 41:25

least, that we weren't right. And I think that there's a couple of things.

Todd McLaughlin: 41:30

One that's interesting, that's super interesting, isn't that fast? That's fascinating. I mean, that says so much about the human mind, doesn't it?

Unknown: 41:38

Yeah, yeah. People are like, just, I I think there's a wall that they instantly put up online. And I used to feel that way too, like I get it, like I get it. I I understand you feel like only in person. Yoga is the way. But here's the thing, there are people in Nebraska, there are people in South Dakota, there are people in the middle of Montana. There are people in, you know, Western Washington that don't are Eastern Washington, that don't have access to a yoga studio, or they are the yoga studio owner, and they don't have access to continuing education, and this is the only way they can get it, because they financially cannot afford, or time wise, cannot afford to take the time off because they have families to go somewhere else and Get trained like they they just can't. And so it's beautiful that we can offer it on the internet. Would I love to teach everybody in person? Yes, I'm going to be in Pasadena in February for yoga Expo, doing hands on adjustments and assist. I would love for everybody to come. I'll touch you if you want to be touched. I won't touch you if you don't want to be touched. Don't come to my class if you don't want to be touched. But all I'm saying is, yes, it there are people that can't get that education any other way. It's just like when I started my 200 hour teacher training online, a lot of people were just so remote. They could never they could never do an in person training, or didn't fit with their schedule and their work. You know, we have to be realistic that that people have lives like, why not use the tools that are available to us in a good way? And so what I realized is I always also thought like, you can't do hands on adjustments and assists online. That has to be in person. It just has to be in person. And I was hosting a retreat in Costa Rica, and we were doing reels. And I, you know, I always, whenever I'm together with a bunch of people that are Yoga people, I was just films a video, you know, like, we gotta get video filmed. We gotta get as much as possible. I need content. So you can never have enough content. So I was like, What can I do with multiple people? And I was like, Oh, I could do assist. I'm really good at assist. I could do assist. So I start just making videos about me doing assists and and the audience loved it, and they're like, I want to learn more. And I was like, whoa, what if we filmed a clock, a course on this? Would people like that? And we did, and it became one of my best selling courses on all time. And that course actually became that the ideology to which we modeled, the Empowered yoga teacher project that I do, where I help people build their own businesses online. We teach them how to create a simple course that you can sell on autopilot. You film it one time, and then you promote it. I filmed that course two and a half, three years ago, and we still sell it every day. It's still sold this morning. I sold three this morning, you know, like, I didn't do anything else. I never created any more content on that, you know, like, it's just the course that I made. Like, that's the beauty of online. What else is amazing about online? You get to be your best self all the time. You just get to edit out all the time. So amazing. I'm like, No, sometimes I'm really not, but it's hard when you're in person, like, I'm sure you've done teacher trainings if you own a studio, because it's the best way to stay afloat.

Todd McLaughlin: 44:54

But that's a whole. That's a big one. Well, let me break you right there. Let me, let me pause you right there. Before you say anymore, I stopped doing teacher training in person, and without going into a lot of too much nitty gritty, oh, I just have to, just had to push the pause button on that puppy, you know, just have to just pause that, and I'm figuring it, yeah, I'm figuring out other ways to make it work. And it feels so good to not think I have to do that, like I want to do it, because I love it, not because I have to do it. And I know work isn't always like that. We have to work because we have to, right? It's not because we want to do it. But I'm at a point. My life where I want to I want at least 50% want to do it, and if it's such a struggle and people aren't fun to be with in that setting, then I got to pause it. So um, but now, now unpause our button, and I want to hear what you have

Unknown: 45:56

to say. When I did teacher training in person, there were some great experiences. The primary reason why I did it was to bring an income for my studio, but also to create more teachers for my studio, because I was very particular about what the vibe I wanted at the studio and the style of yoga I wanted taught there. And also it's like a 10 week long interview. You know, my trainings were typically 10 weeks long, so I knew if you're going to be on time, if you're going to be kind to my my students, if other people were going to get along with you, if you're going to be a lot of work, people with big personalities that are like, always have a complaint. I never hire people like that. It's fascinating, because at the end of teacher training, people would always be like, Why didn't you hire me? I'm like, because your attitude was bad. You were late every single day of training. Why you think I'm going to give you a key to my palace? You know, that's the you're never going to work for me. Great point. You have a bad attitude. So anyhow, but online, it's interesting, because people would have meltdowns with teacher training in person and just just so I had one person call me on my personal line. That was like, you keep teaching the sutras about me every time I go in, you're picking on me. You're picking the sutra that is about me, and you just teach your lessons to me, and it's rude, and I won't have it. And I was like, Girl, I am not doing that. Like I'm just teaching the sutras if they're resonating with you, that's because they're resonating with you. And what I found online is that I don't get any of that because they go through the journey like the way I do. I do all my online teacher trainings one on one, because I don't think that group works, and I think that go at your own pace means go at no pace. So I do one on one teacher training so they watch, like, pre recorded material, and then they meet with us once a week, where we go over what they've learned, and we talk about it and help to, like, put it into perspective for them and work with every person on an individual level, which is interesting, kind of, like, back to the way yoga really was in the beginning, right? Yeah, yeah, so, but one thing I found is no one's ever mad at me because of their self realizations, right? Because they they're like, they don't even think that because they're watching a recording they know that was recorded some time ago. That isn't a, you know, it can't possibly be about them. But in person, they're always thinking it's about them, and it's really fascinating, right? Like, it's been so much less stressful to teach online. I have to tell you, as a studio

Todd McLaughlin: 48:26

owner for 10 years, thank you for that I love online. Thank you for that. That's very encouraging. That's a really cool insight. Wow, fascinating.

Unknown: 48:36

Hosting teacher training so hard you're like, holding space for somebody who literally like. What I realized is people came into teacher training, and it had really nothing to do with yoga. What they wanted was a better life, and they saw me be happy, and they didn't want to do the work that I had to do to get there. They just wanted me to somehow, over 10 weeks, transmit that to them and have an instantaneous breakthrough. But what took me 20 years to become was not going to happen for them in 10 weeks.

Todd McLaughlin: 49:07

And right there, you just laid out the flaw of yoga Alliance.

Unknown: 49:12

Oh god, don't get me started. I can't send me a survey this morning, I was like unsatisfied zero would not recommend,

Todd McLaughlin: 49:22

I mean that that just lays down the you hit the nail on the head with that, and we won't go down too far of a crazy discussion there, because I don't I agree with you, but that's almost starting to go down politics, and both you and I are like, Nope, we're not going there.

Unknown: 49:39

So oh my gosh, I have a podcast episode on yoga lions, and how much I don't like them, but, you know, it's,

Todd McLaughlin: 49:47

it's hard let me be honest and transparent. I'm still affiliated, so I

Unknown: 49:53

know I still pay that

Todd McLaughlin: 49:55

$50 yeah, yeah, more than that for me. So, um, but, and you know that's maybe someone listening to say, Well, why are you doing it? Then if you're going to complain, why are you doing it? Because we're kind of caught in this really weird, funky place, and it is what it is. But, um, well, anyway, yeah, let's go somewhere else. Let's talk about

Unknown: 50:18

is, it's not the best product that wins, it's the best marketed product that wins, and yoga alliance is an excellent marketer, so it doesn't matter, you can have the there was another one that wanted to start, called Yoga unify, and it was actually really cool. And they would like, you'd have to get like your students would have to recommend you to move up levels. You'd have to get letters of recommendation from your teacher. And stuff. It was much more in alignment with, like, how the lineage of Yoga works, but they, I can't get a hold of anybody there. I don't think they're doing it anymore, because yoga alliance is, like, cornered the market on that. So it's not that they might have been a better product, but they can't. They don't have the marketing budget, right? So it's not the best, it's the best marketed. So if, if you can't, it brings it just back to online. If you can't be the best at something, or if you can't, if you can have the biggest budget of something, be the best at something, don't compete at the bottom of the market. Compete at what you can be the best at. So like, I wasn't, I couldn't compete with yoga. What are they called Yoga renew right? Where they do like, three$50 this weekend, or my vinyasa practice $99 for yoga teacher training, right? Like, I can't compete with those people. Like, no shade to them. Whatever good job they they did great. They're going for the bottom of the pay scale. They're going for the lowest price. Okay, I can't compete with that. So if I try to compete with lowest price, I'm going to always lose, but what I can provide is an ultra high quality education for people that's one on one. Now I'm competing not against price, but I'm competing against quality, and I'm competing to be the best at quality. And so if you're creating something online and you're in a more competitive market. That's the way to look at it. Like, how can I be the best at whatever it is that my area of expertise is, you know, like, if you want to do a course on, like, seven days to chaturanga, right? Like, how can I create an image that if I can't compete on price, you know, how can I create something where I can compete in that industry? So I don't know. I love the business of all of it. I appreciate that.

Todd McLaughlin: 52:29

That's, that's what I'm so glad we're talking about. I feel like it's something that gets under I mean, if we go back to the requirements on a yoga Alliance training, I think out of 200 hours, like five of them, or somewhere, five or 10 of them need to be business focused like so then here

Unknown: 52:46

mine back. They sent mine back and said they wouldn't approve me unless I lowered the amount of hours I spent on business.

Todd McLaughlin: 52:51

You spent too much time. And that's interesting because, I mean, I guess you What are, what are people coming to yoga for? What are they wanting to get out of a teacher training? I've come across a lot of people that would like to actually make a living. You have kind of two categories. One, I just want to learn more. And then you have one that, no, I actually want to do it. I want to make it successful. So it's a part that would you agree that? Well, you kind of already alluded to this when you said, I know we're getting close to our time, so I'll be prompt, I promise. If I take you down a whole new track or like, oh, we can open a new candle. A new can of worms when you made, when you made mention about I

Unknown: 53:27

have another meeting for like, 30 minutes. Okay, awesome.

Todd McLaughlin: 53:30

Thank you for that. I appreciate that. Thank you. Um, so, oh, gosh. Now I already went down there and I lost my train of thought. If I was thinking business orientation with students. Oh, yeah, some want to make it work, and if people are okay? Yeah, so a lot of people say yoga teachers are horrible at business like, because we're too new agey, we're too airy, fluffy, and we're like, just not really focused in the business world. Do you agree with that?

Unknown: 53:56

I don't agree with that. I agree that there's some people who have bought into that stereotype, but I think you cannot continue to do the reality is this is just the reality. The reality is you cannot continue to do something full time that you are not paid for. And if you are truly a gifted yoga teacher who has a lot to share with this world, then it is your duty and responsibility to figure out a way to get paid for it at a rate that makes sense. The yoga sutra says that we cannot take care of others until we take care of ourselves. It doesn't specify what that means. It doesn't say like, well, that you know, like taking care for you might mean feeding your children, having a house that is nice for people to live in, go living in a neighborhood where your kids can go to school at a good school, you know, like, if that's taking care of yourself first, then you need to make the kind of money that is in alignment with that so that you can do your soul's work and help people like end of day, like, stop gaslighting yourself about money. It is how it works. We're not even teaching yoga anyway, we're teaching gymnastics and calling it yoga. There is nothing spiritual about Trikonasana. Like, just wake up and know the reality. You know what I'm saying? Like, I'm sure the message is in there, and the poses are the gateway to the real message. But you can't even get to the Gateway if you don't have enough money to sustain yourself to be there, you know, like I had somebody say to me one time, oh, I had to close my yoga studio. I said, why? Why'd you have to close your yoga studio? She said, well, people just stopped coming. I said, Well, what did you do to bring in new people? You know, you can't just depend on the 10 people that came in the beginning to just keep coming. Then you got to promote, you know? Yeah, not to always be promoting. Always be promoting. Good point.

Todd McLaughlin: 55:47

Why is that so hard to stomach, though? Why is it so hard? Because it's hard work. We don't want to work so hard. We kind of like to ride off the laurels of the 10 people we got, and then we get stuck. And we have this frame of mind of thinking that I'm not going to grow anymore, therefore I don't have to push anymore. Where do you see that?

Unknown: 56:04

I'm going to tell you one thing that I learned from being an inner circle in Russell brunson's Inner Circle, which you have to meet, you have to make at least a million dollars online. To be an inner circle. Have to be $50,000 to go in and and you have to go through an interview. Okay, so all the people in there are very high level thinkers. And one of the things I realized about all of them was that not one of those people didn't believe in themselves. There was not one person that was there that was like, Oh, I don't believe that I can do this, or it's not possible for me, whatever. Like, I gave my speech. Everybody gives, like, a speech, and then you, you do what's called an A give. And then you, you can make an ask. You can ask for help on your business, but you have to give some information first. So I did my give, where I talked about, you know, how to do sales calls and that kind of stuff, because that's what I'm really good at. And I've been selling since I've worked at the limited in the 90s, you know. And so anyhow, at the end, I asked, you know, we want to scale our business. And Myron golden, I don't know if you know who that is. He's a big marketer. He was like, you sound to me a lot like Alex hermosi. And have you heard of Alex hermosi?

Todd McLaughlin: 57:21

I'm writing these down. I write him down on research after his name again, same last one,

Unknown: 57:27

Alex hermosi, thank you, Alex's at ALEC, the guy who did Alex's video, who does Alex's video, lived next door to me. So any I'm like, surrounded by all the Internet people. So anyhow, Myron said, you sounded me like Alex hermosi, and gave me advice and, and I, my first thought was like, Oh, wow, he's, he's comparing me to Alex for mosey, like, he sees that I have that kind of potential in me, right? Like, my first thought wasn't like, Oh, I could never be as good as Alex. Like, No, I didn't even think that, right? And everybody in that room was like that. It was so awesome to be in a room of people that no one was standing in their own way. See when we are when we're saying things like, I can't do that. And it's not you're like, thinking like the everybody else. You're thinking like everybody else. We've been programmed to think a certain way, right? And that's how everybody thinks. And if you go out of that you're super gas lit, like, oh, you can't do that. That's what you got to work in silence. That's why my family didn't know what I was doing. My cousin contacted me a couple months ago. He's like, Hey, Sis, what you've been up to, what you've been doing? Like, what do you do for work? And I was like, Oh, I didn't know. No idea. I was like, I have 30,000 followers on Instagram, and I run, you know, about $1,000 a day in ADS. And we, you know, I help yoga teachers build online empires. And he's like, you what? He started watching my videos. He was like, what? And then like, and then I posted that I got in Russell brunson's Inner Circle, and all these people have been texting me like, whoa, girl, I didn't know that you were doing that. And I was like, yes, because I didn't tell you, because if I would have told you, you would have told me how it was impossible. If I would have told you, you would have told me how it wasn't possible. You know how the people around you do that? But the reality is, is that whatever the mind can conceive the body can achieve, right? So you have to be your biggest cheerleader. Stop standing in your way. That's what everybody's doing. They're standing in their own way. You got to just get out of your own way. Stop focusing on what you can't do. Stop focusing on what isn't working. Focus on what is working. There's no such thing as failure. I just learn. I'm just learning new things. The people who win are the people who fail and fail and fail and fail and fail. Richard Branson had eight failed businesses before he made Virgin Airlines. Richard Branson was at a point where he was like, I can stick with Virgin Records, which I love, and that's what my heart says, and I want to do that, or I can stick with the airlines and go full force on Virgin Airlines. And he decided to do Virgin Airlines. Now imagine if he had decided to do Virgin Records, how that would not have made it, because DVD or CDs went out of the way, and everything became digital, right? And that business would have ended up closing, right? So there's like, just this tenacity of keeping going, Yeah, that people who are successful online, have people who are successful in person. When you own a studio, it's the same you're saying to me. You're like, I don't want to do this model anymore, but I still want to have my studio. So how can I transition into something that makes more sense for my studio financially? But you're not saying to me, I'm going to give up and close my studio. I don't want to do teacher training anymore, right? Like, that's all. Whole different thought process. So don't say, like, Oh, I'm not good at making content. Nobody wants to watch my videos. I'm not getting any views. You made 10 you made 10 videos. You made 10 videos. You think, you think you're you didn't even do your reps. You think people are going to watch you because you made 10 videos. You're not that important. You know what I'm saying? Like, yes, yes. You're not famous, you know, like, yes, and even famous people aren't famous, those people, for the most part, bought their followers. You can always tell if somebody bought their followers because you see how many followers they have, and then you see their views to follower ratio, and you see that it's really low, and that's how you know they bought it. Most those people bought their followers anyway, and they're not making their own content. Even Russell Brunson doesn't make his own content. I was sitting at dinner with the guy that does Russell's content. Was sitting right next to me, and he was telling me all the things that they do and how they create content, and all the ads that they run and everything. And I was like, my mind was just blown. I was like, whoa. Really, I I didn't create all my own content. Like, there's no myself. I write my own captions. Chat GPT doesn't write that. There are no shortcuts. Chat GPT cannot write your captions. You cannot do it in AI. It doesn't work that way. You have to do the work. Why do you have to do the work? Not because you have to do the work to put the content out, but because doing the work helps you to understand your customer on the highest level, so that you're creating something that people actually want to consume. But not only that, imagine if you were like, I'm gonna ask chat GPT to do my yoga class for me. Like, that's not fun. Nobody wants to come to that class. Yeah, it's like humans should be sharing with humans. You know what I'm saying? I don't want to read your chat GPT. You know how I know it was chat GPT, because it's got because it's got the M dash in there. At least delete the M dash. Yeah, yeah. You want to level up like chat GPT is so obvious for me now.

Todd McLaughlin: 1:02:35

Oh my gosh. When I heard recently about how if you ask chat GPT a question, and then I didn't even notice. I didn't pick up on this until I got pointed out to me that it'll then that it'll then respond to you. That's a really good idea. Let me map out now how you're going to do it. And then someone said, Well, how many humans do you know that every time you tell them of an idea that you have, that they respond and say, That's such a great idea. Let's go ahead and just now build upon that. And I think maybe that placation is just so comfortable, in a way, because we're like, I want to hear somebody tell me how great I am and and let me know that I'm making a good decision. But am I standing in my own way by then, following that statement up with saying that's not how life is. People don't always just tell you you're doing such a good job. Can you talk a little bit about the darker side of fame, money and online? Is there a darker side? And I don't want to you know only what you're comfortable with, but I'm, I guess everything has different sides to it that are important to understand when we're getting involved now, like, I'm just curious if you'd be open to that.

Unknown: 1:03:45

Yeah, I think I'm really careful to not share my location, because there are people you don't know, who's looking at your stuff. I when most of my stories that I share, those happened in the past. They're not like instant posts. They're like, I recorded that video and then I uploaded as a story later, because I don't want people to know where I'm at. A lot of the videos that you see, they've been filmed a long time ago. They weren't filmed right in that moment. They usually were filmed significantly long, as sometimes two years ago. So I'm very vague about location and time.

Todd McLaughlin: 1:04:27

You'll eventually release something that two years ago. You You framed the idea, filmed it, yeah,

Unknown: 1:04:35

or repost it. You know, like a lot of stuff, like, people don't people aren't paying attention.

Todd McLaughlin: 1:04:40

And is that that they think you are. So is that somewhat for the idea of protection, in the sense that, you know, if I film it in Costa Rica two years ago and then I post now, they're not going to go looking for me in Costa Rica.

Unknown: 1:04:53

Yeah, that's part of it. But also part of it is because you should just repost content I'm creating it so you might it's not one and done, like you're getting new followers. Your followers don't think it like, think about, like, recycling somebody you really like online, you know, like just any creator that you really like. Can you tell me what their last five posts were? No you have no idea. No idea what they posted. You probably don't even know that the last thing they posted, thank you. There's two they're not thinking about. You can repost your stuff about every 90 days. Some stuff can be reposted, not everything, but some stuff can Wow. But I I'm very liberal with the block button. If somebody says something that I don't like, I just block them. There's this incredible. Feature on Instagram that a lot of people don't know about, where you can block someone from commenting. So like, if someone's, like, going a crazy town on comments and, like, some of it, I'll allow because it does push me out further. So it's like, every time you get a hater, like, you're like, oh, cool, great. You just put my video in front of more people every time somebody tells me I'm doing an assist wrong or incorrectly or I shouldn't be touching somebody Great, awesome. Thanks. You just made me another sale. I appreciate you. You know,

Todd McLaughlin: 1:06:14

interesting, yeah, oh, my God, it's crazy insight. I just don't know all this yet. I mean, yeah, so,

Unknown: 1:06:23

but if they get really like over the top, like I had somebody the other day, and it was Christy, and she was like, you fat hog. You have no right teaching yoga. You're disgusting. And that really took it way too far. So what I did was I screenshot her comment because she and then she posted all these pictures of this is what a real yoga teacher looks like, and it was her, wow. You know, she wasn't, she wasn't smart enough to not post the studio that she works at in their their logo in one of the pictures. So I took us, I blocked her, deleted her comment, took a screenshot of it, though, put it on my personal Facebook and tagged the studio that she worked at. And was like, Oh, hey, Christy, did this studio know that you are like that you feel this way about other yoga teachers. Whoa, yeah.

Todd McLaughlin: 1:07:16

And then let the studio owner realize, hey, this is one of my employees are doing. Yeah, that's not gonna help inspire people to come in and practice all class, creed, color, size, what, belief, whatever you were wanting to keep an open door, you know, like, let everybody experience this. So wow,

Unknown: 1:07:36

when people say, I feel like I'm too fat to go to a yoga studio, or I've been judged to the yoga studio that they have, yeah, they have been, yeah, they have been, and they've been judged by people like Christy, yeah, you know. But when people get out of hand like that, then I'll just block them, because there's no need for that. And you know, the other thing is, this is really important to understand. Don't respond to the hate comments if they're really bad, because all you're doing is letting that person know that you want them to come back into your life, right, like you. They've already forgot about you. They made that comment and then they moved on. They completely forgot about you. They've moved on with their day. They're never going to think about you again. But if you comment on that and respond to them. They're coming back. Now, I will do that in ads, because I want to push my ad out further. I also have a very strong backbone. I've been doing this for years, so I'm used to like getting a certain level of hate. It's always Facebook is the worst. Facebook is the worst of all of them. It's like a breeding ground for it. And then you'll go and look at these people profiles. It's like a mom, she got her Christmas pictures or profile with her three kids, and she works at such and such hot yoga studio on the beach, you know? And you're like, oh, girl, like, I can't believe you just said that stuff to me. Yeah, it's crazy. And it's in people say, Oh, yoga teachers would never be like that. Oh, they are. They'd be vicious. They're just people. They're just people, people. That's what I learned,

Todd McLaughlin: 1:09:07

people doing people doing gymnastics,

Unknown: 1:09:10

people doing gymnastics. And then there's the whole fight

Todd McLaughlin: 1:09:13

about they try to prove that they're actually spiritual.

Unknown: 1:09:17

None of it's real yoga, y'all, unless you're down there like Hare Krishna, you ain't doing really okay, it's fine. Yeah, stop fighting with each other. Just, just, just help each other. Yes, yes, literally, actually, be inclusive.

Todd McLaughlin: 1:09:33

Agreed. That's so insightful. Angelica, wow, I am so excited that I got a chance to speak with you. This has been great. Thank you. I would love to have you on my podcast. If you want to come, I would love to very kind. You're very kind hear your stuff. Oh my gosh. Well, a couple of key takeaways that I want to thank you for. Well, number one, I've never met anybody that actually has actually, I take this back, I've been very curious about Click Funnels. I did my research, and I was like, Okay, well, maybe eventually. And then I was at a theme park where I saw somebody wearing a click funnel t shirt, and I went up to him, and I said, No way. That's so cool, man. I was just watching Russell on a video, or whatever, and he was so friendly. He was really excited that I came up to him, like, and so you're the first person that I've met that actually has worked. He's working with and closely, so a that's been really cool just to hear how enthusiastic and excited you are. So thank you for that.

Unknown: 1:10:34

Russell's the real deal, by the way. You know how sometimes you meet your idol and they're, you're like, uh, like, I met autumn Caleb. Reese from Beachbody, and she was not a very nice person. I was like, this sucks, but I met Russell, and what you see Russell on TV is who he really is. Like, he like, not TV, whatever. When you see him on the internet, that's who he really is. Like, he's really like, he's a very kind, genuine, like, he's a he's a Mormon, he's LDS, but he like he lives by that, you know, like he truly is a good human being. And I have never experienced that before. On that level, it was incredible to meet him. I'm so grateful. I'm cool, inspired by him all the time. Well, I

Todd McLaughlin: 1:11:15

was really excited to talk to you after I saw, when we email corresponded, that you were we had to wait a little bit of time until after that you had a meeting there. So I was excited to talk to you about that, but thank you for sharing all that, and I appreciate your honesty and just forthcoming, and your excitement and passion and and I do feel motivated, and I'm going to attempt to try your idea of just post two times a day. I'll pick a I'll do it for a week at least, and then I'll get back to you and say, Yay or Nay, yeah, but thank you for that. Yeah, 90 days. 90 days. Do it for night. You can't sell anything. Just post and just share, just just share posts. Okay, I'll take on your challenge. I'll take on the challenge, and I appreciate being pushed a little encouraged. Thank you so much. So I really enjoyed this Angelica, and I look forward to just, I'm glad I get to meet the person and that, um, and that, like you said, like when you get a chance to meet somebody, you watch them, like, is that really them? And I'm so happy that you are nicer, even, even better than what you know I mean, you know what I mean, you do a great job. But like, when you said you can edit out your bad stuff, I kind of almost don't. I'm sure you have it, but I don't know. I feel like you're being pretty honest and real.

Unknown: 1:12:28

So thank you. Yeah, I'm Sagittarius. I'm very straightforward. I couldn't lie if I wanted to be like, it's, it's hard in the online world, because, you know, I had somebody the other day that was like, That's predatory and it's scammy, and I'm like, No girl, I promise you, it's not like, we don't sign everybody up for our program. I'm not going to take money from people who are on their last pennies. If people think they're going to sign up for my program, it's gonna be some kind of miracle, and they're gonna give me their last time. So I don't want them to sign up. Because that's not, I'm not. I'm not interested in that. Like, I want people to be wealthy in their heart and in their pocketbook, you know, but there are a lot of scammy people out there, so it is really hard for people to know. So I don't blame them for thinking that everything online is a scam, but everything online isn't a scam, you but Buyer beware. You do have to do your research. Yeah, you know, yeah.

Todd McLaughlin: 1:13:18

Good advice. Yeah. Oh, thank you, Angelica. I can't wait till next time. I really appreciate it. Yeah, it's great to meet you. Thank you. Same. Oh, what do you think I really enjoyed this, and I personally, I need to be pushed and motivated to keep creating content, and I really enjoy the process. But meeting someone like Angelica Govert gives me a lot of motivation. So I hope, though some of the insights came through for you and you can find them applicable. My goal at this show is really just to put information out here for you so you can sift through and see what resonates. If you want to go ahead and check her out, you can click the link in the description Angelica govert.com Her last name is spelled G, O, V, A, E, R t, if you're driving and listening, you can, you know, keep that as a visual in your mind. And I think that's about it. If you enjoyed this and want to share it, that's always appreciated. And I release an episode every single Friday, and I love it so much fun meeting other yoga practitioners and teachers in the around the world. Oh my gosh. What a cool experience. So I hope you're enjoying it too. All right, until next time, have a wonderful day. Native yoga. Todd cast is produced by myself. The theme music is dreamed up by Bryce Allen. If you like this show, let me know if there's room for improvement, I want to hear that too. We are curious to know what you think and what you want more of what I can improve. And if you have ideas for future guests or topics, please send us your thoughts to info at Native yoga center. You can find us at Native yoga center.com and hey, if you did like this episode, share it with your friends, Rate it and review and join us next time you.

Unknown: 1:15:25

For you.